Hello there. I’m Stef and I am a Media Manager, Content Creator, and Video Producer all in one.

From the Lens to the Algorithm: The Art and Strategy of me

My life began in front of the camera, modeling and acting, where I developed an eye for detail and the mechanics of visual storytelling. This passion quickly took me behind the lens of my film camera, where I focused on capturing the raw, compelling beauty of nature and wildlife. For me, every frame is an opportunity to tell a powerful story.

As the digital landscape evolved, so did my artistry. Leveraging my film background and innate curiosity, I built my personal brand, avasinn (name taken from my favorite Magic the Gathering creature), transforming my passion into a professional pursuit. I live and breathe the online world, fascinated by the intersection of creativity and data. I am a dedicated researcher of algorithms, analytics, and emerging social media trends, constantly spotting new ways to engage, grow, and maintain a vibrant digital presence.

Since 2022, I’ve brought this powerful blend of creative vision and strategic understanding to Video Production, specializing in dynamic music videos while eagerly expanding into all genres of media. I thrive in high-pressure environments, bringing deep passion, focused drive, and creative power to every project.

Let's create media that not only looks incredible but connects with precision.

MY PERSONAL ACHIEVEMENTS

  • Blue Ridge Rock Fest Photographer
  • Sonic Temple Photographer
  • Headbangers Boat Photographer
  • Tour Photographer
  • Published Music Photographer
  • Major Festival Vendor Experience (Vans Warped Tour)
  • Network Televison Experience
  • Multiple Brand Deals and Sponsorships

POPULAR SERVICES

  • Photography/Editing

    Whether you need content created, photos edited, or specific moments captured, I have the ability to do so. I currently shoot on a Sony A7iii, and I use Adobe Creative Suite for editing. I do everything by hand, no AI in my edits. I also make long and short form video, fully edited according to your needs.

  • Media Management and Coordinating

    I am an established media manager with growth across all media platforms. I understand all algorithms and study trends to stay up to date in any media climate. I am experienced in Hootsuite, Canva, SEO, copywriting, web design, Sprout, and Salesforce. I am able to coordinate events and manage communities with the upmost respect and care. I can adapt to your style of commenting and/or assume your business identity.

  • Video Production

    I offer full video production services. I will serve as a point of contact for all parties, form the schedule and manage budget. I handle logistics and help with storyboarding/shot lists. I am able to take on any role necessary, from wardrobe and design to casting. I can also shoot BTS content as needed.

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PHOTOGRAPHY PORTFOLIO

PRODUCTION PORTFOLIO

SOCIAL MEDIA PORTFOLIO

  • Limbs (band)

    I have developed and implemented strategies that have allowed Limbs to double their growth in the last year. I have helped enhance their online presence by coordinating content schedules, tracking their analytics, and engaging with their following. I also assist in their campaign planning for Instagram and Spotify.

  • AVASINN (content creator)

    I have been able to grow my socials to a quarter of a million followers. I have implemented the use of Live Streaming as well as brand promotions and sponsorships to increase my revenue as well as visibility. I am known for my engagement and that is how I have been able to maintain high performing interactions, despite tough algorithm obstacles many creators face. I track trends and my analytics daily as well as use Hootsuite, Adobe Express, and Canva to ensure proper scheduling and data information.

LETS GROW TOGETHER

Some examples of engagement after utilizing my strategies

Are you part of a Non-Profit? I do charity live streams. Recently, I have raised money for Central Virginia Autism Society and local Domestic Violence shelters. Raising awareness for important causes is part of who I am fundamentally, and I wish to work closely with non-profits continually.

During my livestreams, I set up game play for my community to join in and donate, have giveaways, and/or hold community conversation nights where we will watch videos on relevant topics and hold discussions and debates. I find that this creates a network of support and encourages engagement and curiosity in the subject matter.

Thank you.